TheResultsGroup was formed in 1988 by Norma Meneguzzi Spall, a public relations and event specialist with over 30 years business experience. Norma has developed numerous public relations, sponsorship, special events and promotional programs for diverse accounts in business, fashion, entertainment, consumer products and the charitable sector.

She is the former Director of Marketing & Development for the Design Exchange and Executive Director of Designers Ontario. While at Designers Ontario, she developed the Matinée Fashion Ready-to-Wear into Canada’s premier fashion event.

Prior to starting her own business, Norma was the Director of the Diamond Information Centre, the public relations arms of De Beers Consolidated Mines, Ltd. in Canada and was responsible for a number of highly successful campaigns including a “Diamond Night at the Ballet” with guest performer Mikhail Baryshnikov.

Other past success stories include developing and producing a 30-city, cross-Canada fashion and entertainment show co-sponsored by Air Canada as well as the christening of the m.v. OOCL Canada, a 217 metre container ship, in the Port of Montreal, on behalf of Orient Overseas International Limited, a Hong Kong based shipping line.

She has also handled campaigns for the launch of Cher’s fragrance “Uninhibited”; fashion designers Franco Mirabelli and Linda Lundstrom; HMV Canada; EMI Music Publishing Canada; Business Depot; the Canadian Breast Cancer Foundation CIBC Run for the Cure; Women’s College Hospital; Women’s Health Matters; and Ontario Power Generation.